Engineering Notes

A quiet journal on architecture & craft.

Field notes from real production work — WordPress and WooCommerce architecture, ACF and Gutenberg systems, Shopify Liquid, performance engineering and the frontend decisions that age well.

Featured · Shopify

Shopify Theme Best Practices for Long-Term Maintainability

Shopify themes do not fail because Shopify is limiting. They fail because they are treated as one-off builds instead of systems that need to survive redesigns, developer turnover, and year two.

May 15, 2026 8 min read

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WooCommerce

May 14, 2026 7 min read

WooCommerce Performance Optimisation — Frontend Patterns That Work

WooCommerce frontend performance isn't a plugin problem. It's an architecture problem disguised as a plugin problem — and three deliberate patterns can fix it.

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Maintainable WordPress Theme Architecture — Why Most Themes Fail

Engineering

May 14, 2026 8 min read

Maintainable WordPress Theme Architecture — Why Most Themes Fail

WordPress themes don't fail because of bad code. They fail because they were built as templates, not as systems.

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